Switzerland – Medico/Marketing support to a local distributor for a MedDevice technology innovation .
A local distributor wanted to initiated programs for product penetration acceleration, on a distinctive and innovative technology.
Support with the design of the medico-marketing initiatives - design of a usage test, data collection & analyses, preparation of patient cases and reporting / publishing of the results / conference, congress & KOL engagement programs, was executed. Troubleshooting post-initiative ongoing support was also undertaken, to refine further messages and positioning of product to customers and patients.