A tier 1 branded pharma products wanted to align skills & capabilities of MM / BM new hires, and optimize the yearly creation and update of marketing plans.
The local Commercial Head of a tier II global pharma company could not retain talent, and team turnover was >50% YoY. Operations were resented, as well as business results.
‘ Zarzia provided an energetic, engaging training with a great depth of knowledge and a raft of interesting anecdotes with which to bring the subject to life.’ SFE & planning director, Southern Europe (Balkans)
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