".....To work with Dr. Isabel Pascual-Olarte (Zarzia) is a great intellectual challenge, with practical applications as end result. Isabel applies her vast arsenal of scientific knowledge, past experiences and keen sense of the pharmaceutical business to help you to build up a down-to earth sales effectiveness project, that can deliver measurable results in just few months. She does not hesitate to deeply interact with all levels of members of your team, challenging them, taking out from them all the best local experience needed to success. I highly recommend her for this game-changing project you have in mind. Among the collateral gains, you will stay with a couple of ready-to use tools in your computer….” GM Mexico, Global Pharma company